Management Team Members of the Plano CVB Become CTAs
Posted 07/13/2010The management team of the Plano CVB and...
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The program is highly customized for each destination through the oversight entity, the Tourism Ambassador InstituteTM, which accredits and licenses Accredited Providers at the local level.
Thousands of CTAs and Growing!
12 CTA Programs Involving Over 90 DMOs!
There is a modest, one-time enrollment fee and a modest annual certification renewal fee, both of which are $49 or under. The specific fees for your city are shown within the enrollment application. The fee is kept low - less than $1.00 per week - as the program is highly subsidized by key industry stakeholders who have united together to bring this program to their destination.
"I was skeptical, so I enrolled first. I was pleasantly surprised at the thoroughness of the program curriculum regarding not just the area attractions and history, but the importance of tourism to the region, as well. You cannot get frontline service training this effective, thorough and well presented for anywhere near this price per person, whether you use a consultant or do the work in house. The enrollment fee and yearly renewal fee are a bargain considering the content and information that is provided. Our drivers are now asking customers more questions about what they're interested in - what they want to know - and, thus, are providing a better customer experience. "
Michael Schneider, CTA
General Manager
GO Airport Connection
Milwaukee, WI
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