CTA Spotlight

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Kathryn Erwin, CTA, Lansing, MI
Docent, Michigan Historical Museum

"I am a retired civil servant. In retirement, I am a volunteer at the Michigan Historical Museum. As a Docent, I greet visitors and lead tours of groups of school children, senior groups and whoever signs up, for a tour of our Museum. As a CTA, I feel more positive about giving local information to visitors, both solicited and unsolicited. I also volunteer for the GLCVB. My knowledge of the Lansing area is vital, in helping visitors to our area."


Employers

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"Since our staff has become certified, they are now more proactive, more confident, more approachable and always have a smile on their face. They are able to draw the visitor out and offer accurate and personalized information," says Missy Geppi-Bowersox, Executive Vice President of the Geppi's Entertainment Museum in Baltimore. She says, "People CHOOSE where they want to spend their travel dollars, and we want them to spend with us...

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Testimonials

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"Sonoma County is the size of a state or a small country with more than 40 cities, towns and villages and 16 different, distinctive wine regions. The CTA program has been especially effective in reaching out to all corners of our destination community by empowering and connecting our front line hospitality staff so they can better serve our 7.5 million annual visitors."

Kenneth J. Fischang, CHME, CMP, CTA, President/CEO
Sonoma County Tourism

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