Tourism Ambassadors group keeps growing

Posted 01/22/2014
Green Bay Press Gazette

Eleven more people have completed the Certified Tourism Ambassador (CTA) Program offered through the Door County Visitor Bureau.

Door County Tourism Ambassadors are trained to provide quality service and hospitality to visitors which can result in longer stays, more visits to restaurants, retailers and attractions. Graduates of the program learn about the county's local history, area attractions, useful resources, and customer service.

The final two classes of 2013 were held in November at the Door County Maritime Museum in November and in December at Sister Bay Bowl.

"When people travel, typically the most memorable experiences we have involve the people we meet," said Christine Salmon, CTA program manager. "Door County has everything a traveler wants, especially our CTA-trained, friendly, knowledgeable tourism volunteers and employees."

Since the program's inception in Door County in 2009, nearly 550 volunteers and employees have become certified. Nationally, there are more than 10,000 CTAs in 18 different travel destinations. Door County is the only CTA destination in the state of Wisconsin.

People who work or volunteer in Door County and come into contact with any of our visitors are welcome to go through the CTA program. Seven classes are scheduled for 2014, and the first 100 people to register will be admitted for the special rate of $15 each.

The next class is scheduled for Feb. 13 at Sand Bay Beach Resort. Registration for each class closes 10 days before the class date. A complete list of class dates, times and locations, plus online registration, are available at or contact Salmon at (920) 818-1134 or

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