Cincinnati recruiting tourism ambassadors for All-Star game events

Posted 04/16/2015
by Erik Zarnitz

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CINCINNATI -The national spotlight will shine on Cincinnati this summer. The city has started preparing for the All-Star game, and the attention that accompanies the event.
Between the promotional signs and the countdown clocks all over town, it is hard not to get excited about the All-Star game.

"Oh, it's going to be great. The Banks, all the restaurants; people are going to get a good view of Cincinnati. It's going to be a lot of fun," Reds fan Paul Rieger said.

Along with the entire new infrastructure, organizers are making sure the people are just as inviting.

"There are 94,000 people that work in the tourism industry across this region and we would love to have every one of those folks be a part of this program," said Julie Calvert, Vice President of Cincinnati USA Convention of Visitors Bureau.

While the region has seen local programs similar to this, Certified Tourism Ambassadors is a national program which is just starting in Cincinnati aimed at helping tourism grow.

"The goal of it is to really engage our local residents, the folks of the front lines of the hospitality industry. To really understand our assets and the platform and the makeup of our city," Calvert said.

Businesses in the tourism industry are already lining up; American Legacy Tours, in Over-the-Rhine, being one of them.

An American Legacy Tours spokesman said it deals with 30,000 tourists a year.

"We feel so strongly that we are actually paying for all of our employees to go, and providing each employee a $50 bonus when they complete their training. We feel that strongly about the program," Brad Hill said, who is part owner of American Legacy Tours.

If you would like to become a certified tourism ambassador before the All-Star Game, there are a few steps to complete.

First, you want to register before the beginning of June. Second, you have to study the tourism manual. And finally, you have to pass the CTA test.

WLWT News 5's Erik Zarnitz tried to get his hands on a copy of the test to see what kind of facts are included in the exam, but CTA officials said the questions could not be revealed in an attempt to reduce cheating.

The full course to be certified costs $30.

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